Bunch Bar
Illustration Design System, Logo, Packaging, Social Media Design
Goodness comes in bunches. Bunch Bar is a plant based protein bar that not only tastes good, but does good. With every purchase of a box of bars, bunch bar donates 2 to a non-profit organization of your choosing.
With the brand’s mission of giving and togetherness as a starting point, I explored the idea of hands weaving amongst one another as the primary illustrative element in the design system. With multiple hand poses and illustrative elements, the design system amounts to a near endless number of combinations.
Third place 2021 Dieline Award for the 1A Food Category.
