The Lafayette Place
Logo, Branding Design System, Color, Menu and Exterior Sign Concepts
Up in the woods. The Lafayette Place is a community based cafe that offers comfort fare with a focus on gathering with friends new and old. As a brand new restaurant, they came to Mild Tiger looking for a logo, but over the course of our inquiry conversation it became apparent that a full visual identity package would provide more value and better suit their needs as they grew. The final package included a main logo with alternates, menu concepts, outdoor signage concepts, avatars for social media, font pairings, color palette and a pattern design. Younger sibling to The National Cafe.
